Betterwear celluloid Crinoline Lady Crumb Brush & Tray Set, mid C20th

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Location: United Kingdom
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Auction Start: 09/06/26 10:50:00 UTC
Auction Ending: 23/06/26 19:42:00 UTC
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LOT NUMBER 22
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LOT NUMBER 22

Betterwear celluloid Crinoline Lady Crumb Brush & Tray Set, mid C20th

Betterwear was a UK company founded in 1928 which initially produced brushes which were sold ‘door to door’ and enjoyed great popularity. In 1970 it was renamed ‘Betterware’ to reflect the wider range of domestic products which were now being marketed and in 1986 it became a public company and was one of the best-performing shares on the stockmarket in the early 1990s when its share price rose more than tenfold. But in 2018 it went into administration eventually to be relaunced in 2025.

This crumb tray and brush was a popular design in the 1950s. Made from celluloid, the brush is in the form of a Victorian lady wearing a crinoline, the bristles forming a skirt, with the tray, which is marked ‘Betterwear’ to the reverse, modelled to fit. Elegant and practical, these pieces are now more the province of collectors than home accessories.

Size: Brush : Length 11.5cm, Width (max) 9cm, Ht (max) 5cm Pan : Length 12.5cm, Width (max) 15cm, Ht (max) 2cm
Weight: 100gm
Date: Mid C20th
Condition: Good condition generally with slight staining to the surface of the crinoline dress
Estimate: £10 – 20

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